At All Well & Good®, we take your privacy seriously and treat your personal information with the same care and integrity we put into everything we make. This Privacy Policy explains what data we collect, how we use it, and the choices you have. If anything here feels unclear, just reach out and we’ll happily talk it through.

1. Who We Are

Leighton Atchison-Warne trading as All Well & Good®
email: hello@allwellandgood.co.uk

We are the “data controller,” which means we are responsible for your personal information.

2. The Personal Data We Collect

Information you give us

• Name and contact details (email, postal address, phone number)

• Payment information processed securely via Stripe (we never store your full card details)

• Information shared when you purchase a product, create an account, sign up for updates, contact us, or take part in promotions or surveys

Information we collect automatically

Our website is hosted by Squarespace, which automatically collects:

• IP address

• Browser type

• Device information

• Time zone

• Pages viewed and actions taken on the site

• General usage statistics

Squarespace uses cookies and similar technologies to help the site run smoothly and gather analytics.

Information from third parties

• Stripe for secure payment processing

• Squarespace Analytics for understanding website performance

• Delivery partners

• Email and marketing platforms

3. How We Use Your Information

We use your personal data to:

• Process and deliver your orders

• Take payments securely via Stripe

• Operate and improve our website through Squarespace

• Communicate with you about orders, updates, or support

• Send newsletters and marketing messages when you’ve opted in

• Improve and personalise your online experience

• Comply with legal obligations

• Share updates about our charitable initiatives if you’ve chosen to receive them

We will never sell your personal data.

4. Legal Basis for Processing

Depending on the situation, we rely on:

• Contract: to process your order and deliver products

• Consent: for marketing and cookies

• Legitimate interests: to improve our website and grow our business in ways that don’t override your rights

• Legal obligation: for accounting, tax, and regulatory requirements

5. Sharing Your Data

We only share your information with trusted partners who help us operate our business:

• Squarespace (website hosting, analytics, security, functionality)

• Stripe (payment processing)

• Delivery and logistics partners

• Marketing and email platforms

• Professional advisers (legal, accounting)

All partners are required to keep your information secure and use it only for the intended purpose.

6. International Transfers

Squarespace and Stripe may process data outside the UK or EEA. When this happens, they use appropriate safeguards (such as Standard Contractual Clauses) to protect your information.

7. How Long We Keep Your Data

We keep your information only as long as necessary for the purposes described above, including legal or accounting requirements.

8. Your Rights

You have the right to:

• Access the personal data we hold about you

• Request correction or deletion of your data

• Object to or restrict processing

• Withdraw consent at any time (for example, unsubscribing from marketing)

• Request data portability

To exercise your rights, email us at [insert email].

9. Cookies

Squarespace uses cookies and similar tools to operate the website, remember your preferences, and help us understand how visitors use the site. You can manage these through your browser or device settings.

10. Children

Our website is not intended for children under 16 and we do not knowingly collect data from them.

11. Changes to This Policy

We may update this Privacy Policy occasionally. Any changes will be posted here along with the updated date.

12. Contact Us

If you have any questions or concerns, you can reach us at:

Email: hello@allwellandgood.co.uk